a new way for nonprofits to "show up" in Google: March of Dimes petitions for a "doodle"

Via Seth Godin : The March of Dimes is asking supporters to petition Google to create a "doodle," (a modification of its logo that changes daily and that commemorates different holidays and events)  to commemorate Prematurity Awareness Day on November 14. 

Good petitions, like this one, Godin says, "build emotional energy."  Even if Google does not create a doodle, the petition will have helped to raise awareness of the day, and of the cause.